Finger pushing
weather icon 86°F


Colorado distillery partners with snowsports instructors

Breck Distillery and skiing

Whiskey and snow sports go hand-in-hand, responsibly of course, and the Professional Ski Instructors of America and American Association of Snowboard Instructors (PSIA-AASI) announced Breckenridge Distillery as its official spirit supplier.

The partnership, unveiled during an exclusive event with the PSIA-AASI National Team at the Main Street Tasting Room in Breckenridge earlier this month, marks the convergence of shared passions for snow, mountains, and alpine living, PSIA-AASI said.

Highlights of the collaboration include an exclusive PSIA-AASI labeled bottle of Breckenridge Distillery’s Bourbon Whiskey Reserve Blend, the introduction of the signature snow pro cocktail “The Fall Line,” and a commitment to growing snow sports participation. Five dollars from each bottle sold will be donated to the PSIA-AASI Education Foundation and these exclusively labeled bottles are now available to purchase.

“The mountains are why we’re here in Breckenridge. It’s what makes our distillery so special,” Bryan Nolt, founder and CEO of Breckenridge Distillery, said in a news release. “The quality of the water we use, the ties to the mountains, skiing, and snowboarding are all key to the culture and history of what we are doing.”

“This partnership extends the reach and connectivity of the over 21-year-old snow sports instruction community,” Peggy Hiller, PSIA-AASI CEO said in the release. “Breckenridge Distillery’s high-quality products offer a delightful option for après time; the PSIA-AASI branded bottles are perfect for holidays, gifting, and sipping; and each donation to the Education Foundation will help us create more opportunities for instructors and instructing.”

Established in 2008, Breckenridge Distillery, recognized as the “World’s Highest Distillery,” is renowned for its high-rye mash American-style craft whiskey. The distillery boasts an array of accolades, including three Icons of Whisky awards, nine Best American Blended titles at the World Whiskies Awards, and four-time Colorado Distillery of the Year at the New York International Spirits Competition.

The PSIA-AASI Education Foundation empowers professional ski and snowboard instructors, providing resources and training to enhance personal growth and advance their instructional careers.



Welcome Back.

Streak: 9 days i

Stories you've missed since your last login:

Stories you've saved for later:

Recommended stories based on your interests:

Edit my interests