Tag: Denver Station Official
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The ins-and-outs of Super Bowl advertising: What’s in it for Colorado TV stations?
It’s not exactly a news flash that businesses pay big bucks to get their names in front of the nation’s largest TV audience. “It’s hard to get 95 million people looking at the television all at once,” said Darrin Duber-Smith, a senior lecturer at Metropolitan State University of Denver. Duber-Smith has been teaching the subject…