Why Jordan Seaton turned down highest NIL offer, with ‘six zeroes,’ to join Coach Prime at CU | Paul Klee
BOULDER — Jordan Seaton was 17 when a college football program offered him more than $1 million to play left tackle as a freshman.
“Six zeroes,” he says, shaking his own head.
Want to meet the top NFL prospect on a Colorado Buffaloes roster with two-way star Travis Hunter and quarterback Shedeur Sanders, who both are projected to go in the first round of the 2025 NFL draft?
He’s a 312-pound pescatarian, having converted to a fish-centric diet two months ago after his then-334 pounds felt sluggish in the Buffs’ spring game. He’s a student of 49ers giant Trent Williams, the all-world offensive tackle who recently was named the seventh-best player in the NFL.
“One day I hope I can be better than him,” says Seaton, who arrived here as the nation’s No. 1 offensive line prospect in the Class of 2024.
And he’s not at CU because the Buffs secured him a name, image, likeness deal of $1 million.
“I know I didn’t choose the highest offer,” says Seaton, who claims playing with Shedeur and for Coach Prime were the central attractions.
Yes, this space should probably be about Deion Sanders, who hosted another showy and combative news conference Friday to unofficially open the 2024 season as only Coach Prime can.
“I can’t wait for you to see the new (AFLAC) commercial with the best coach to coach college football, Nick Saban,” Sanders said.
Like usual, it was Prime against the world.
Sanders refused to answer a question from CBS Colorado’s Eric Christensen, though Sanders didn’t have a problem with Christensen, one of the nicest men you’ll meet and a proud CU grad.
Sanders has a problem with CBS as a whole, believing the network published a story about son Shilo in bad faith. Stay tuned to learn how Sanders handles CBS, which hosts his weekly coach’s show — and the Rocky Mountain Showdown vs. Colorado State Sept. 14. Don’t be surprised if Prime bans CBS from pre-game access. Shoot, he’s the best drama on CBS.
“It’s going to be a phenomenal year,” he said. “I’m telling you what I know, not what I heard.”
But maybe you’re like me, kind of over the whole Prime schtick. It was fun at first but now is a self-serving distraction from a last-place Pac-12 finish in Prime’s first season. It’s time for the Buffs to win, to reach and win a bowl game, something that hasn’t happened in 20 years.
To this point the Prime show has been more style than substance. Now it’s time to succeed.
And that only happens if the worst offensive line I can remember in Boulder gets a ton better.
Which is where that 312-pound pescatarian comes in.
Seaton, who recently turned 19, wasn’t alive the last time CU won a bowl game.
“The stakes is high,” he says.
CU believes Seaton would be the first true freshman to start Week 1 at left tackle for the Buffs.
He’s taken to Buffs offensive line coach Phil Loadholt, a Fountain-Fort Carson graduate who himself once was a No. 1 offensive line prospect in the country, via the junior college route.
Seaton’s been flabbergasted by Hunter, the wide receiver-cornerback who last year won the Paul Hornung Award as the nation’s most versatile player. He averaged about 115 snaps per game.
“I just look at him and get tired,” Seaton jokes.
Maybe Hunter is a pescatarian, too?
“Hey, if he is, I don’t know if I’m eating the right fish,” Seaton says.
The Buffs need Seaton to play big in a big way.
“That was (Coach Prime’s) thing to me: ‘You can’t play like a freshman,’” he says.
And if all goes as expected, “six zeroes” will be a small percentage of his NFL signing bonus.
(Contact Gazette sports columnist Paul Klee at [email protected] or on Twitter at @bypaulklee.)






