Tag: Marketing
-

Why are movie musicals so ashamed of themselves? | John Moore
—
by
What marketers don’t want you to know about ‘Wonka,’ ‘Mean Girls’ and ‘The Color Purple’
-

As the Centura name is phased out, brand will persist through Broncos’ deal for this season
As the Centura name is phased out at hospitals and clinics across the region and replaced with CommonSpirit Health, the Centura name will live on through the next Broncos football season as part of a 10-year marketing deal signed in May. Under the deal, the Broncos training facility became the Centura Health Training Center and…
-

Holiday shoppers flock to indoor Denver area retail centers despite bitter cold
Despite the arctic blast that sank the metro Denver area into a deep freeze Thursday, last-minute holiday shoppers came out in force to indoor retailers at Park Meadows and Cherry Creek shopping centers. Downtown Denver’s 16th Street Mall and Denver Pavilions? Not so much. Pam Kelly, senior general manager for Park Meadows, said that Dec.…
-

University of Denver unveils new logo
University of Denver officials unveiled a new logo this month after two years of working to refresh the school’s brand. Two of the new logo designs are single-color black, while others feature the familiar crimson and gold colors. The new designs were revealed at a campus town hall meeting May 12, then published to the…
-

Naked Wines picks Denver for second headquarters
Napa, California-based Naked Wines announced Wednesday that it’s creating a headquarters in Denver, creating up to 251 jobs in the Mile High City. The direct-to-customer wine subscription service “has earned a reputation for disrupting the wine club model by connecting consumers directly to independent winemakers,” according to a news release. Colorado’s Office of Economic Development…
-

Space Symposium swag provides fun while raising company’s profile
What does a light saber have to do with space industry professional development and training? Maybe nothing, but it sure had attendees of the 37th Space Symposium, held last week in Colorado Springs, flocking to the Nova Space Inc. booth to grab one. Whether it was for the children, or themselves, didn’t much matter. Either…
-
Pineapple Agency struggles to hang on after events disappear
—
by
Facebook Twitter WhatsApp SMS Email Print Copy article link Save For a company that’s earned its money and reputation producing experiential marketing events and festivals, the pandemic delivered a crushing blow. Denver-based Pineapple Agency founder and CEO Justin Moss said the company had $2 million worth of revenue booked with contracts for 2020 events. And…





